berberhouserugs

About Us

Who We Are

Welcome to Berber House, an E-commerce website that puts the needs of its customers first. We try to help you take a closer look at Morocco through the hand-woven rugs that we will gladly provide for you.

Each rug has a tale of its own, a tale that will carry you deep into the Atlas Mountains and show you the rich history of the Berber tribes. So, all you need to do is just sit back, relax, and enjoy the ride.

Berber House was founded in 2017. The main goal behind its creation is to offer you a piece of Morocco through our Moroccan handmade products. We are also trying to preserve, and celebrate the traditional arts and crafts that are slowly disappearing not only worldwide, but also in their own countries of origin.

We try to help you get the most suitable rug for you. It is important for us to get you the rug that matches your personality, ideas, and dreams.

Our vision

What We Stand For

Berber House is the embodiment of the rich culture of the Berber people who live in the Atlas Mountains. Their main activities are farming, taking care of the livestock, and, you guessed it, handicrafts.

The sheep that the tribes’ people take care of are who provide the wool. That wool is later transformed into rugs. The rest of the materials the Berber people use are found in nature around them.

The rugs are made in the homes of the Berber women who have mastered the skills they have and have passed them on over generations to come, until this day.

The Berber women put their hearts and souls into these hand-woven rugs. They express themselves and their authentic Berber identity, by employing Tifinagh letters in the carpets.

The quality of the Berber carpets that are made with the hopes and dreams of Berber women doesn’t look or feel the same as the ones made by machines. The Berber rug is made with raw materials, such as wool and natural plants they get from the nature around them. They wove them by traditional tools which give them greater value, as well as make them entrenched into the minds of everyone who encounters them.

For the Berber women, the handicraft business isn’t only made for profitable purposes, it is also part of their identity; they unleash their imagination and feelings to draw charming paintings. The colored wool threads in their hands transform into a pliant feather that transports their moments of happiness, sadness, love, moments of waiting, and moments of their dreams to the weaving loom.

 

The Berber carpet is considered one of the most famous and ancient carpets in the world, the beginning of its production dates back to the ancient times even before Christ.

The presence of the Tifinagh symbols in Moroccan carpets gives it a distinctive feature from its rivals. Whether it comes to colors, geometric shapes, or its aesthetic touches, this carpet will always be a symbol of the Berber identity in Morocco and North Africa.

Even though the Tifinagh letters haven’t been used in writing, they appeared in many elements throughout the centuries to this day, such as carpets, architecture, and henna tattoos, in forms that match the needs of each field practiced by the Berber community.

The shapes that accessorize the Berber carpet have meanings and connotations. This carpet once formed a means of communication between family members in the region, especially among women who have a great knowledge of decrypting the puzzles that are included in the writings and symbols woven in the carpets. Knowing that the Berber language remains the main language of communication between residents of the area.

Between the cold weather, floods, and the curvy roads, Berber people don’t have many activities that provide them with decent incomes. This is why our goal is to help them improve their standards of living by exhibiting their products internationally.